An image full of typefaces and text reading fonts used by Google.

Font Used by Google:
What They Use &
The Best Alternatives

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Fonts shape branding and readability, especially for tech giants like Google. If you’ve ever searched for:

What is the font used by Google?

Can I use Google’s font on my website?

What’s the closest free alternative to Google Sans?

Then this guide is exactly what you need. Let’s dive in!

What Font Does Google Use?

Google’s official font for branding and UI is Google Sans, but it’s not publicly available.

What is Google Sans?

Other Fonts Google Uses

Apart from Google Sans, Google also uses:

Roboto – Used across Android UI and Google apps.

Product Sans – Seen in Google’s logos and branding.

Open Sans – Used in Google’s official documentation.

Material Symbols – A Google-developed icon-based font.

If you want a similar font for your website, you’ll need free alternatives from Google Fonts.

Can I Use Google Sans on
My Website?

No. Google Sans is proprietary and not available for download or public use.

Instead, you can use alternative fonts that look nearly identical, are free, and are optimized for the web.

Best Free Alternatives to Google Sans (Available on Google Fonts)

If you’re looking for a Google Sans look-alike, here are the best free fonts:

1. Roboto – The Best Google Sans Alternative

Why Use It?

Download Roboto from Google Fonts

2. Montserrat – A Bold and
Stylish Option

Why Use It?

Download Montserrat from Google Fonts

3. Inter – Optimized for
Web Readability

Why Use It?

Download Inter from Google Fonts

4. Work Sans – Minimalist and Professional

Why Use It?

Download Work Sans from Google Fonts

How to Use Google Fonts on Your Website

Once you’ve chosen a font, follow these simple steps to add it to your website:

Option 1 – Using Google Fonts CDN (Easiest Method)

1. Copy the <link> tag from Google Fonts.
2. Paste it inside the <head> section of your HTML.

Example for Roboto:

Copied!

<link href="https://fonts.googleapis.com/css2?family=Roboto:wght@400;700&display=swap" rel="stylesheet">

3. Apply the font in your CSS:

Copied!

body { font-family: 'Roboto', sans-serif; }

Option 2 – Self-Hosting the Fonts

1. Download the font files from Google Fonts.

2. Upload them to your web server.

3. Use @font-face in your CSS:

Copied!

@font-face { font-family: 'Roboto'; src: url('/fonts/Roboto-Regular.woff2') format('woff2'), url('/fonts/Roboto-Regular.woff') format('woff'); } body { font-family: 'Roboto', sans-serif; }

Most Common Questions About Google Fonts

1. What is the font used by Google in Search results?

Google primarily uses Arial and Roboto in search results.

2. What is the font used by Google Business Profile?

Google Business Profile uses Google Sans and Roboto.

3. What font is used in Google reviews?

Google reviews mainly use Google Sans or Roboto, depending on the platform.

4. Can I use Google Fonts for commercial projects?

Yes! Google Fonts are 100% free for both personal and commercial use.

5. Do Google Fonts slow down my website?

No, if you use Google’s CDN, it loads efficiently. If you self-host, optimize it for better performance.

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Important to Know

While Google Sans isn’t publicly available, Roboto, Montserrat, Inter, and Work Sans are great alternatives. They’re free, web-friendly, and similar in design to what Google uses.

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